Quote:
Originally Posted by dkhm3
2. they need to stop cannibalizing products from the lower end models to make caddys- i.e. the slade is a yukon/suburban, the ats shares platforms with the camaro, etc. lincoln is another example of ford's failure to get their brand prestige off the ground.
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Yet the Escalade prints money for them...... The Escalade being on the same platform as the Tahoe/Suburban isn't the problem.
Why does it all of a sudden become the ATS/CTS are gussied up Camaro's when the ATS and CTS came first to ride on the Alpha platform? Like it or not, the Camaro will be recouping the costs of the development of the Alpha platform. GM planned it out like that and why we have the ATS and CTS today as we know them.
Sharing platforms isn't the problem or Lexus would be in the same situation too. But their high sellers are based off the Avalon and Highlander.