I think it looks good. You're all forgetting this isn't a 3 series. BMW's goal isn't to make it look purely sporty and performance oriented. It is a luxury sedan and chrome, generally, is synonymous with luxury. I guarantee most of the demographic buying this car would love the chrome and hate the matte black/carbon fiber stuff some of you are talking about. I have a 335i and I think the matte black/carbon look really completes the car, just like the chrome accents IMO complete the look of the 7.
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