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      02-19-2014, 09:54 PM   #6
BMWrules7
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Drives: 2015, 740 LdX, Alpine White
Join Date: Mar 2011
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Quote:
Originally Posted by luvthestck
Quote:
Originally Posted by BMWrules7 View Post
I think I might be rationalising a bit to hide my jealousy. I really wanted the new display too. I was so bummed to find out my 2013 750 Xdrive order missed having the option by a few weeks.

Given the choice, I would probably take the new display in a heartbeat.
I was surprised that the LCI did not come with the new display.The 2013 's should have come with the new display to start off with.It was a very very bad move from BMW.
I did complain to BMW's senior management that I should be allowed to upgrade (at my expense) to the digital instrument cluster and the new iDrive touch. They both literally came out moments after I bought my car.

I was so pissed because I was led to believe the major upgrades were in the LCI and nothing new would be coming out.

I pleaded with senior management at BMW corporate. I was willing to pay for the upgrade, I just wanted it to be supported by my warranty.

I begged and explained that I was a near 20 year BMW customer and that I was on my sixth 7 series! I explained that this was not fair because the digital cluster and iDrive touch were so materially different and that really means the LCI wasn't dispatched until 2014---not 2013 as BMW advertised.

Well, in the end the CEO's office at BMW told me in so many words to take a hike.

That's loyalty for ya! I shall remember it 8 months from now when my lease is up. It's time to consider a Benz. I believe I made a very good case and the CEO's office at BMW was unmoved.

BMW doesn't realize that loyalty from customers like me are the reason for BMW's success. And, when you get a 20 year customer making a great case that he was dealt a bad deal, BMW should remedy the problem without batting an eyelash.

Well, that didn't happen. There was no follow through. No follow up. All I get was a door slam. I hear that door slam every month when I sign BMW's check for my 750 and another check for my wife's x1.
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