BMW Announces 7 Series "THE NEXT 100 YEARS" Centennial Models

[deemo319]

Originally Posted by SCOTT26

Then you will have to be very,very,very patient.
You will only get a four cylinder i8S.

Scott26, com'on man. The i8S should be stunning.

And since nobody has seen a hint of it, just drop that bad boy on us watch the BMW aficionados and early adopters go crazy for it.

We one or two ICE crazy cars from BMW this year. Make it happen Scott26.

P.S. I really want an M2 Cabriolet with a 6-speed manual in Purple Silk Metallic and Opal White Leather, silver calipers, M Performance Digital Steering Wheel, M Performance Exhaust, Carbon Fiber Diffusor and acres of carbon fiber for the interior!

A brutha can dream, right?

[TunedIn]

Originally Posted by goj

I love this color blue. It looks great on the vehicle.

Most of the press release photos appear to show a beautiful medium blue, very similar to Le Mans Blue (which I got as an Individual color on my 2012 535i M Sport). But in the video of the exterior, in this same press release, it looks MUCH darker, not very attractive IMHO. Even given how BMW colors, especially the blues, are chameleon shape shifters depending on the lighting (indoor vs. outdoor, daytime vs. nighttime, lit from above or from the side, fluorescent vs. incandescent, etc.), I don't understand how this car can look so different here.

[Paul-Bracq-BMW]

Nice car but the "The next 100 years" lettering and logo look tacky IMO. Also every car should have their own number, not "one of 100". Beautiful blue colour...

[cukoodukoo]

And the BS wagon rolls.I am pretty sure they will find 5 suckers in the US.

[raysspl]

Awesome

[Ninong]

How do you distribute five of something in a country of 322 million people? Will they all go to charity auctions to be purchased for $700,000 by billionaires like the 30th 30JahreM5 bought by Rick Hendrick at Pebble Beach?

Even if the MSRP is $225,000, there will certainly be more than five prospective buyers?

[TheBry]

Originally Posted by Paul-Bracq-BMW

Nice car but the "The next 100 years" lettering and logo look tacky IMO. Also every car should have their own number, not "one of 100". Beautiful blue colour...

I've reviewed this thread a couple of times, looked at the video and the pics and am left feeling underwhelmed and a little uneasy about the branding. You've hit the nail on the head, Paul.

I think my uneasy feeling about the branding stems from the fact the "Next 100 Years" feels aspirational... as if what you're driving doesn't matter. It reads as if it's what's coming that matters more. I'm still resolving this in my mind, and am probably reading way more into this than I should be. It's just that they've slapped this tag line onto their flagship car -- a car that's supposed to be the epitome of what the brand is capable of producing.

I'm at odds with it.