Quote:
Originally Posted by camelot95
but unsurprising i would think. what made the 3 series special in the past: heavenly steering? gone. manual transmission? gone (effectively, especially with upcoming generation). spartan yet functional interior? gone. tight proportions? gone. the 3 series is now a tech package surrounded by car
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The F30 interior was a vast improvement over the E90, and the increased proportions actually helped sales. I agree with the steering, but the demand for the manual is infinitesimal. The real reason the 3 series was special was because of the driving dynamics. The reason it's losing marketshare is that it's dated, and the driving dynamics have taken a back seat.