Quote:
Originally Posted by wtwo3
Yeah I think we're saying the same thing. So these sales currently at above MSRP are benefiting the dealers, not BMW. This MSRP bump is BMW trying to get in on the action (in addition to responding to inflation)
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But BMW has already increased their per vehicle profit by reducing / eliminating incentives for most models in the past year or so. This mid year price bump is pure greediness to increase their revenue.