Quote:
Originally Posted by dylonsays
Another example of why BMW enthusiasts are walking away from the brand. This new design language will wear off quickly- it's a mess
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Walking away? To what? Audi or Benz? ROFL 😂 Even if the original enthusiasts are walking away, it's Okay… BMW is making many more new enthusiasts in the new generation.
Let's not forget BMW is in the business of making money and as others have mentioned, they understand the target audience very well. Their sales numbers also reflect that. Unless you have a chef cooking for you in your second kitchen, you my friend, are not the target audience. Personally, I am not a fan of the design either.