Quote:
Originally Posted by E66er
You mean the Best selling 7 of all time?
 |
Generally speaking, the best selling is a flawed way to look at things.
What was the alternative to the 7 series 20 years ago? The limpy Audi A8 or the absolutely non-enthusiast S-class? There was a Lexus, but only in the US...
And then, today, you have what, a half a billion more people able to afford to buy a 7 series, and then there is a wealth of new models and BMW is uglier than competition, and BMW itself has the Rolls and there are Bentleys and S-class that drives well.. .Porsche makes a Panamera which any enthusiast who can afford one will consider over the 7 series at the very least. And Audi still has the limpy market covered. Not sure what Lexus makes.
And - the luxury sedan market has fallen a lot. Luxury SUVs on the other hand has gained a lot. in 2002 there was pretty much nothing in way of luxury SUV sans Range Rover perhaps, Cayenne was an offroader first and luxury second in 2004, and so on and on. Market has changed a lot. BMW 7 series will probably never sell as well as back then, when the tastes different and alternatives too.
BMW is making their XM car now - on top of X7, so thats clear where the focus is. 7 series is a niche car today, but it was not a niche car as such in 2002.
So this argument about best selling = best design is pretty silly. There is a lot more nuance in this, but - nuance is not part of the forums, so I digress.