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12-16-2009, 05:07 PM | #1 | |
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Six for Seven. 740i makes its return to the USA now with 6-cylinder power
The 740i has traditionally been an 8-cylinder variant of the 7-series. But in this age of increasing horsepower and cylinders, BMWs top 7-series has risen up to become the 760i. This has left an opening in not only nomenclature but also in offerings available in the USA.
BMW has now thankfully decided to offer a 6-cylinder variant under the name 740i in the USA. The idea behing this car is something called "virtual displacement". This is part of BMW's EfficientDynamics program. Whats this mean? Basicly, BMW is offering turbocharging on smaller displacement engines in order to put out similar power to larger displacement engines. This seems to be an ideal fit with the 7 series BMW. The 2011 BMW 740i and 740Li will feature BMW's twin-turbocharged inline-6 engine (315 horsepower at 5800 rpm and 330 lb-ft of torque from 1600-4500 rpm). Here is the official press release Quote:
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12-17-2009, 06:38 AM | #2 |
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After talking with Alanna Bahri, Manager of 6 & 7 Series vehicles in the US it was obvious that this car was originally designed for the US market. It can be equipped with all the options (minus xDrive) of a 750i with improved fuel efficiency and better weight distribution.
Pricing will begin around $70k and have different 18" wheels and other slight equipment variations, like comfort seats not being standard. I bet we will begin to see a lot of debadged 7s running around this March because without the badge most would be unable to tell since the exhaust will also look the same! -M
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12-17-2009, 07:47 AM | #3 |
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It's a great idea.... although it sure sounds like BMW is attempting to take the credit for inventing the concept of "forced induction."
Yes, BMW, we know what turbochargers are. The 740 has been sold in Europe for some time now, but they never had to use the term "virtual displacement" over there. I think they're trying to dumb it down for ignorant US buyers who only look at how big an engine is before they buy a car-- but are any of those people actually buying a 7 series??
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12-17-2009, 08:13 AM | #4 |
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Ha! That's the best piece of marketing zulu I've seen in quite a while. I guess 735iL just wouldn't cut it.
Does this mean that tech sheets will have to list the 'virtual displacement' of the engine instead of the actual physical characteristics? Will we need the SAE to issue standard 'virtual displacement' measurements/substutions? I imagine this will send quite the ripple through the automotive world. |
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12-17-2009, 08:44 AM | #5 |
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Huh. Two things I'm wondering about:
1) It sounds like this will be the N54 and not the N55. That's strange because I thought the N54 was pretty much on its way out, to be replaced by the twin-scroll single-turbocharged N55. 2) They're calling it the 740i, whereas the 3 series and 5 series with this engine are called x35i. Makes me wonder if the upcoming 3 series refresh (to include the coupe's LCI) will coincide with a change to the 340i designation. I doubt that will happen, but you've gotta wonder what BMW is thinking here...
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12-17-2009, 09:08 AM | #6 | |
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The 740i (today) has different engine tuning to get more power... I think it's the same tune now offered in the performance power kit for the other n54 models. Maybe I'll get the PPK for my 1-er, then I can put a 140i badge on the back! Better yet, a JB3 will get me even more virtual liters of displacement. What would that be.... a 150i? 160i?
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12-17-2009, 09:57 AM | #7 |
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i like the idea of yjr N54 getting popular on the entire BMW lineup. In the end it will mean more spare engines in the used market which in turn allows us to push the limits on the N54 since replacements will be cheaper.
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12-17-2009, 10:10 AM | #8 | |
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12-17-2009, 11:57 AM | #10 |
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12-17-2009, 12:31 PM | #11 | |
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they've been doing it for awhile and it makes sense. prob just the wording of "virtual displacement" tickled you in the right places and got you giggling! Cheers! |
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12-17-2009, 02:10 PM | #12 |
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OH YEAH!
I like this idea and this is exactly what I am looknig for: big car configuration with great MPG! Most of people spend at least 2 hours in traffic daily in cities like L.A., and you can't really dirve over 100 mph on freeway even if you have a V8 with 400+, which is useless most of time, yes I said useless*. |
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12-17-2009, 02:57 PM | #13 | |
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12-17-2009, 05:53 PM | #14 | |
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2) The 740i has a higher output than the standard N54 and that is why it is not a 735i- there are differences. When the performance model of the 3 Series comes it will be "si" as well like the Z4. BMW is not thinking anything wrong- you just are confused.
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12-17-2009, 07:55 PM | #15 |
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I must be the only one that wants a 740. Lets see, a vehicle like that would be leased....for 2yrs or 3yrs, the price would drop down to around the $40k mark, and thats when I move 'in" for the kill............
I would love to have a 740 with the N54 motor..........just jb3 and i'll be (my nick name) chilling da most! very nice luxo balanced cruser Now, i can only dream of a 740 with a 6 speed manual
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12-18-2009, 01:18 AM | #16 | |
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12-18-2009, 08:15 AM | #17 | |
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But then what about the 328? By that designation it sounds like "negative virtual displacement" and it's essentially a crippled engine. Why not have a 330i and 335i instead? It no make sense!!
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12-19-2009, 08:05 AM | #18 | |
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12-19-2009, 08:04 PM | #19 | |
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Yes, I almost forgot, it’s a well known fact that even the potential of being born in Europe dynamically alters an unborn child’s genes such that it is more intelligent at birth, even to the same parents having children in either continent. Example: A mother with unborn child flying across the Atlantic from the US to Europe, and as she approaches her delivery time on that side of the pond, the unborn child’s genetic structure governing its brain cells is dynamically rearranged to give the child an IQ boost of at least 20 points. That’s why all the math prodigies come from Europe. It’s a fact. . . |
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12-19-2009, 10:03 PM | #20 |
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That was funny!
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12-20-2009, 05:04 PM | #21 |
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i think it is a bad idea. I would still prefer V8ter over 6 cylinder TT. Has anyone driven a 535 recently? I didn't care for it. THe car felt too heavy for that motor. And now, we are taking the same motor-with increased 15 hp, Big deal-and placing it in the 7 series! BMW is aiming for that person "oh, I must drive a 7 series, and I can't afford it".
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12-20-2009, 05:47 PM | #22 | |
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it doesnt mean if one drives a 740, he can barely afford the 7, the analogy applies to those with 750s then that they cant afford the 760 and so on.... case in point, a 740Li in the Philippines retails for US$211,000 excluding insurance+registration. |
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