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03-16-2022, 08:11 AM | #23 |
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When BMW will fire designers, that car is horrible like iX.
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03-16-2022, 08:28 AM | #24 |
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The ambient lighting looks cool, but I just can't with those grills.
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03-16-2022, 08:59 AM | #28 |
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Lol does look like a pig!!
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03-16-2022, 09:11 AM | #30 |
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The split headlights were first previewed with the Mille Miglia concept in 2006
Amazing how long some of these features take to trickle down to production products. Very excited to see the final reveal of the new 7, all the latest BMWs are at the top of their game, looking forward to the 7 coming out on top in its class.
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03-16-2022, 09:16 AM | #31 |
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Everyone is entitled to their own opinions, but for those of you who don't like the grille size or the look, let me ask you, are you in the market for this car?
This car is designed to appeal to people in the market for a $110K - $150K car. That's why it looks like a baby Rolls-Royce. That's what people in the market for this kind of car are looking for. Of course the whole thing is huge, it's supposed to be. It's the big daddy flagship impose-mobile. These buyers want large grilles, not small demure styling. If you sept $130K on a car, you want it to look like you spent $130K on a car. You might think you wouldn't want that, but that's a hypothetical. 9 times out of 10, if you actually were preparing to put up that kind of money, I bet your tune would change. BMW's designers and marketing teams aren't dummies, they know that's what this clientele wants. Case in point, I'm a 7-Series owner, and I like this so far. I'm sure there are people who are in the market for this who don't like it, that's perfectly plausible, that's always going to happen. And if you aren't in the market for this car, and you don't like the styling, that's still a perfectly valid opinion to have, but that also says to me that BMW's marketing and design team has done its job. |
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03-16-2022, 09:28 AM | #32 | |
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I was looking to purchase one after graduating med school. There is nothing in their lineup, save for the M340i, G30, and 840i, which is both technically and visually appealing. If this design language is what they intend to use going forward, I'll happily purchase a car which isn't downright ugly, like an Audi, Mercedes, or Porsche. With the coming transition to electric, BMWs straight 6 advantage will be nullified… |
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03-16-2022, 09:33 AM | #34 | |
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03-16-2022, 09:35 AM | #35 |
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Why is it squinting at me?
Don't mind the grille but the headlights don't go well with it.
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03-16-2022, 09:36 AM | #36 |
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Looks interesting. Slowly morphing all of their cars into Vision Next 100 design/XM style.
Pretty sure that's the automatic door close control on the passenger side dash? |
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03-16-2022, 09:46 AM | #37 |
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I actually like the slim headlight look on this new 7 and the iX. It looks sleek and modern to me.
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03-16-2022, 09:54 AM | #38 | |
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Even if you are into luxury-first cars, not everyone wants flashy, and I think in this segment the Audi A8 is the most understated option. I just happen to think that's not the most common opinion for buyers in this price range. |
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03-16-2022, 10:05 AM | #41 |
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BMW design language is so bad now it makes me like my car less.
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03-16-2022, 10:08 AM | #42 | |
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