Introducing the New 7 Series and First Ever i7

[Tr4ckD4ys]

Moving away a bit from the headlights, is anybody surprised that BMW and other manufacturers still count on their own Software Engineering organizations to build the infotainment system? I remember 5 years ago folks would say car manufacturers would just move to fully integrated Apple CarPlay because it doesn't make sense from a cost perspective for them to maintain an army of SWEs! I think the software looks and flows great, from what I see in the videos but it's not on par with iOS or Android native integrations!

Another feature I realized: The wireless charging now has its own fan cooling unit to keep the device from overheating. This has been a huge issue with the wireless charging pads in the current gen!

[iM3an]

I had the opportunity to see the 7 in person last week. It looks good and has some serious presence in person. I always laugh at some of these comments from you people. Literally commenting on a vehicle that a. you cant afford and b. not in the market for and all while you're driving your old rat e36's/e46's or used beat to piss bone stock f80s lol.

[Penguino]

All I want to know is when is that interior going to be available on the X7?

[Tr4ckD4ys]

Originally Posted by iM3an

I had the opportunity to see the 7 in person last week. It looks good and has some serious presence in person. I always laugh at some of these comments from you people. Literally commenting on a vehicle that a. you cant afford and b. not in the market for and all while you're driving your old rat e36's/e46's or used beat to piss bone stock f80s lol.

Uhm… while I generally don't fall into any of your categories of "you people" here as I both can afford and have/will drive 7-series, I think it's absolutely fair for anybody no matter from which walk of life to comment on cars. Like I can comment on both a Bugatti and a Toyota Prius too. One of which I can't afford and the other of which I wouldn't want.

Some may have a more substantiated viewpoint, others are more emotionally driven, but this forum thrives on the exchange of both!

[e36power]

Originally Posted by GFK007

For those of you who like the design, were you a fan of the brand back when the e32 and e38 were in production?

Do you think the 98-03 period were BMW's best years to date (e39, e38, e46, M roadster)?

Genuinely curious if those who like it are relatively new to the brand, or if long term brand enthusiasts have pivoted hard, and are on board with the current styling direction we are currently seeing.

I personally feel as though BMW today hardly resembles what it was 20-25 years ago (for better or for worse). My Dad had an e28 535i, which was the catalyst for my relationship with the brand.

No judgement on my end, just trying to get some context. Thanks.

Back in the late 90s my dad had an E38. Car that made me a BMW fan. I have owned an E36, E46, E90 and F48. I have competed in autocross with some of these cars. Do some of my own work on them. You could call me an enthusiast. I do not like this at all.

But my bigger issue with the brand from the time period you are referencing to today is driving feel. Even if the new 7 looked good, my guess is it drives nothing like the E38. The E38 was a big car, but it felt like a sports sedan. I am all but certain that this one feels like a boat.

Times change. I can accept that. But it also means that when I replace the X1 in the next few years, it will likely be with a Porsche, not another BMW.

[jdgamble]

Wow. It's different, but per above, it's striking. I bet most of the people criticizing it now will grow to love or at least accept it. BMW has been offending with new designs for decades now.

[E66er]

It was shocking at first. Day 2, I see it now...and I LOVE IT.

Great job BMW. This easily beats the Honda Civic...err..EQS and if the reviews are good, should give the S Class some good sales competition.

[sharkymcpeterson]

I love it. Looks fucking amazing imo. We are definitely living in the future. I'm excited for the x5 refresh.

[Vivalamatt]

Originally Posted by Ugly Kar

A $100k+ car and the best they can do is put in a long ipad as a dash??

I've generally liked most new BMW designs, but first the hideous grill on the G8x models totally out of proportion with the rest of the car, and now this frankenstein parts bin machine from 1999 Korea.

Please Porsche, Audi don't start fing up your cars like this. Will there be any beautiful cars left besides Ferrari?

So tell us, what would you have done instead? Enlighten us? BMW designers spent years and years at design school etc. Studied current trends and BMW history.

Have you ever seen an iPad? This looking nothing like it. The old Mercedes generations had an iPad looking screen, not BMW. This new design is stunning, progressive and quite exquisite.

People with this attitude are the same people that probably haven't updated their homes interior in over 20 years, same goes with their wardrobe.

[xmanpro]

Can't wait for the rest of the lineup to get refreshed.

[Frupal]

I love it!

[MaikSeattle]

Originally Posted by 3RDSECTOR

I just made a post on my Insta about BMW designers making awful looking cars. Literally 30 mins later they unveil this monstrosity. Coincidence? I think not.

The squareness of the front, and headlights reminds me of the family truckster.

[Sublime00]

Originally Posted by iM3an

I had the opportunity to see the 7 in person last week. It looks good and has some serious presence in person. I always laugh at some of these comments from you people. Literally commenting on a vehicle that a. you cant afford and b. not in the market for and all while you're driving your old rat e36's/e46's or used beat to piss bone stock f80s lol.

"You people" lol.

This is an automotive enthusiast community where people can and should comment on whatever they want.

Oh and FYI, E36's and e46's are highly desirable cars. You can park this 7 series next to a 0 mile E36 or E46 and 9/10 people will choose the latter car, and both would sell for more money than this monstrosity.

Either you're trolling or you are in no way shape or form a BMW/automotive enthusiast…automotive fascist maybe.

[E66er]

Originally Posted by GFK007

For those of you who like the design, were you a fan of the brand back when the e32 and e38 were in production?

Do you think the 98-03 period were BMW's best years to date (e39, e38, e46, M roadster)?

Genuinely curious if those who like it are relatively new to the brand, or if long term brand enthusiasts have pivoted hard, and are on board with the current styling direction we are currently seeing.

I personally feel as though BMW today hardly resembles what it was 20-25 years ago (for better or for worse). My Dad had an e28 535i, which was the catalyst for my relationship with the brand.

No judgement on my end, just trying to get some context. Thanks.

I'm on board with it. I like the brand, but I wouldn't call myself a fan or enthusiast - I like cars in general. My first car was an M50 E34. Then I started hogging BMWs...not because I'm a collector, but because they are worthless to sell but are perfectly well running cars. My maid now runs errands in my E46. So in my collection of garden variety BMWs, I have an M52 E39, M54 E46, N52 E66, and the newest a B48 powered F30.

I like BMW offering the works, in both design and technical aspects. Some models are really very conservative like the non-M 3, 5, X3, X5...not sure why you would say these models are far removed from 20-25 years ago. Some are bolder, like the vertical kidneyed models. You have a choice. If you are bold, BMW has it. If you are conservative, BMW has it.

From a business standpoint, conservative 7s do NOT sell. It is today hammered mercilessly by the S-Class. The last 7 to beat the S-Class in any sales year was the E65.

[Xangkool]

I really don't know if some of this commentators are BMW fans or outsider.

I'll say the new BMW 7 series class is a bold step in the flagship design, it's not only technologically innovative, but it creates an awesome, magnify and matured looking style full of elegance compared to any of it's pairs. The exterior is a head turner, looks solid and masculine and the advance interior a wow a beautiful place to be, fresh and breathtaking, not some cartoon kind of interior, it's height futuristic and I believe that both BMW and a non BMW owners will be overwhelmed by it in person.

Every thing changes, your cell phones, tv, even Mercedes used to make round lights with smaller grills, so are other cars, so why not BMW not looking like the old style that have aged? but go into the future. I love it and as an owner of 5 generations of the 7 series and other BMW models, I'm going to buy this car so will my friends. #bmwgroup #7-series

[440i6MT]

Originally Posted by Vivalamatt

So tell us, what would you have done instead? Enlighten us? BMW designers spent years and years at design school etc. Studied current trends and BMW history.

Have you ever seen an iPad? This looking nothing like it. The old Mercedes generations had an iPad looking screen, not BMW. This new design is stunning, progressive and quite exquisite.

People with this attitude are the same people that probably haven't updated their homes interior in over 20 years, same goes with their wardrobe.

The effort has to go into the art, not the wave.

[ChrisM4]

Originally Posted by iM3an

I had the opportunity to see the 7 in person last week. It looks good and has some serious presence in person. I always laugh at some of these comments from you people. Literally commenting on a vehicle that a. you cant afford and b. not in the market for and all while you're driving your old rat e36's/e46's or used beat to piss bone stock f80s lol.

What do you mean…"you people?"

[e36power]

Originally Posted by 440i6MT

The effort has to go into the art, not the wave.

This.

[TXSTYLE]

Originally Posted by Tr4ckD4ys

Uhm… while I generally don't fall into any of your categories of "you people" here as I both can afford and have/will drive 7-series, I think it's absolutely fair for anybody no matter from which walk of life to comment on cars. Like I can comment on both a Bugatti and a Toyota Prius too. One of which I can't afford and the other of which I wouldn't want.

Some may have a more substantiated viewpoint, others are more emotionally driven, but this forum thrives on the exchange of both!

Very well Stated!

Some shit simply should never be said. SMDH.

[sahajesh]

Originally Posted by Tr4ckD4ys

Moving away a bit from the headlights, is anybody surprised that BMW and other manufacturers still count on their own Software Engineering organizations to build the infotainment system? I remember 5 years ago folks would say car manufacturers would just move to fully integrated Apple CarPlay because it doesn't make sense from a cost perspective for them to maintain an army of SWEs! I think the software looks and flows great, from what I see in the videos but it's not on par with iOS or Android native integrations!

Another feature I realized: The wireless charging now has its own fan cooling unit to keep the device from overheating. This has been a huge issue with the wireless charging pads in the current gen!

That's never going to happen - no manufacturer will hand over the in-car experience to a 3rd-party and I suspect Apple doesn't want to handle the native car functions either.

iDrive nav is still poor, maps not updated and minor roads have a speed limit set in the database that is inappropriate - all of these longer for many years with no change.

No amount of iDrive 8 augmented reality with arrows for turns will make the basic product worth using in place of CarPlay for me.

[stein_325i]

Originally Posted by sahajesh

That's never going to happen - no manufacturer will hand over the in-car experience to a 3rd-party and I suspect Apple doesn't want to handle the native car functions either.

iDrive nav is still poor, maps not updated and minor roads have a speed limit set in the database that is inappropriate - all of these longer for many years with no change.

No amount of iDrive 8 augmented reality with arrows for turns will make the basic product worth using in place of CarPlay for me.

Volvo has handed over the duties after their poor attempts at the touchscreen Sensus system. They now use Google Operating Systems for the both the gauge cluster and infotainment system.

[AP]

Originally Posted by Sublime00

"You people" lol.

This is an automotive enthusiast community where people can and should comment on whatever they want.

Oh and FYI, E36's and e46's are highly desirable cars. You can park this 7 series next to a 0 mile E36 or E46 and 9/10 people will choose the latter car, and both would sell for more money than this monstrosity.

Either you're trolling or you are in no way shape or form a BMW/automotive enthusiast…automotive fascist maybe.

Originally Posted by Sublime00

"You people" lol.

This is an automotive enthusiast community where people can and should comment on whatever they want.

Oh and FYI, E36's and e46's are highly desirable cars. You can park this 7 series next to a 0 mile E36 or E46 and 9/10 people will choose the latter car, and both would sell for more money than this monstrosity.

Either you're trolling or you are in no way shape or form a BMW/automotive enthusiast…automotive fascist maybe.

Blimey if I could buy a brand new e38 or e39 today I would jump at the chance!

Everyone is entitled to an opinion here whether you are considering buying this car or not
For me I think bmw have taken a wrong turn but at the end of the day if they sell and the shareholders are happy, that is what will dictate whether this was the right turn or not